I'm Dayna,
a Brooklyn based illustrator & designer.
I come from a background of graphic design and illustration. I am a published food illustrator, and I used to design patterns for ties and bow ties at a little startup in Denver. At this startup I was assigned the book Google Sprint by my bosses. I devoured it, got to participate in a one week sprint, and afterwards went to my boss and said “this is my favorite thing I’ve ever done. What is this called?”. He answered “this is UX, Dayna”, and the rest is history.
In 2019 I landed my first corporate UX job at Charter/Spectrum. Not knowing if I would like working for a corporation, I vowed I would stick it out for 6 months and then if I hated it I’d quit and buy myself a ticket to Japan with my newfound riches. Spoiler alert: I loved it. Turns out I’m ignited by problem-solving and collaboration. Another spoiler alert: I never did get to go to Japan because COVID happened. I’ll get myself there eventually.
I work as a product designer for Charles Schwab Charitable and pick up freelance illustration and branding gigs when they inspire me. I live in Brooklyn with my no-eyed English Bulldog, Lulu. I enjoy drawing in my sketchbook, everyday drama with my sisters, scuba diving, laying in the sunshine, and the snow capped font you see on ice machines at gas stations.
If you have a project that has my name all over it, email me at dasafferstein@gmail.com
